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2024 Abstracts

What brings us together: how global identity is influenced by images of success or suffering

Authors: Jaiden Sherratt, Madison Ward, Alexandra Clements, Makenzie Vance, Christopher Furlow
Mentors: Julie Johnson Pynn
Insitution: Southern Utah University

Global identity is a concept once recognized by Maslow in 1954 as he said people “feel a kinship and connection, as if all people were members of a single family… Because of this, self-actualizing people have a genuine desire to help the human race.” Historically, it has been seen that this sense of global identity and citizenship can lead to great acts of kindness and empathy, as was the case with Chiune Sugihara who saved over 6000 Jews from Nazi oppression out of a sense of love for humanity (McFarland et al., 2013). It was also found that people with a strong global identity are more likely to be concerned about human rights and hold egalitarian views (McFarland et al., 2012). The research sought to answer the question, “Can images of global success or suffering affect subjects’ feeling of connection with humanity as a whole?” Through this research, we can better understand how positive or negative events impact people’s feelings of global citizenship. Participants will be recruited through the SONA system, as well as the researchers’ social media accounts, and a SUU portal announcement. Our main survey measure is the Identification With All Humanity scale. The scale is intended to measure an individual’s characteristics of concern for global issues and human rights, prosocial attitudes, intergroup forgiveness, and solving global problems (Hamer 2021). Participants were randomly assigned to one of two exposure conditions consisting of either 10 images of human success or 10 images of human suffering. Participants took the adapted IWAH survey, then were exposed to one of the two image sets for five second minimum per image, then took the adapted IWAH survey again to see if the images influenced their perception of global identity. After exposure, participants were asked “Did these images affect your feeling of connection with humanity? Why or why not? The images presented focused on issues of environmentalism. This research is currently in the phase of conducting the survey, and will close the survey gathering on November 1, 2023. Then the researchers will analyze the collected data to see if images of success or suffering influence global identity.