The Feminist Rhetoric of 30 Rock Skip to main content
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2020 Abstracts

The Feminist Rhetoric of 30 Rock

Mary Daly, Tina Fey, Erin A. Frost (Utah State University)

Faculty Advisor: Colton, Jared (College of Humanities and Social Sciences, English Department)

The TV show 30 Rock has been described as many things; laugh-out-loud funny, immature, witty... but is it feminist? The show's main character makes claims to feminism in almost every episode, and several episodes cover the topic in various ways. However, she often falls short in her feminism, and the argument can be made that this is intentional. For my presentation, I'll be analyzing the show through the rhetorical lens of Mary Daly's theory on foreground/background spaces. Spaces where women are oppressed and free of oppression, respectively; for example, in the show, the characters are creating a sketch comedy TV show, a place where women have traditionally been marginalized by mainstream media - in contrast, the writers' room is a place where they can speak their minds freely about any topic of their choosing. Through my analysis, I'll also be looking to see if this can be a space for second and third wave feminists to meet. Many third wave feminists are doing things that would be considered "traditionally feminist" without identifying themselves with the term "feminist". There are a few characters in the show who identify as such, and the main character, considered to be a traditional second wave feminist, learns to work together with them. As a result of my analysis, I want to be able to present 30 Rock and other similar spaces as a middle ground for all feminists to meet and agree on, in order to be able to move forward as a movement.